hm.com on Reddit
hm.comsince Nov 2008 · through Sep 2026Established
hm.com has been mentioned in 15,205 Reddit threads by 9,662 people across 715 subreddits since Nov 2008. Mentions over the last 12 months are 31% lower than the year before. It comes up most in r/malefashionadvice, r/streetwear and r/femalefashionadvice. Common topics: Fashion, Weddings and Streetwear & Sneakers.
How often Reddit talks about hm.com
Mentions
15K
Reddit threads, all time
People
9.7K
who mentioned it, known bots left out
Subreddits
715
communities where it came up
Last 12 months
-31%
mentions vs the 12 months before
Mentions over time
Monthly brand mentions across Reddit
Where people talk about hm.com
Top communities
Subreddits with the most mentions
Common topics
What the threads that mention it are about
- Fashion
- Weddings
- Streetwear & Sneakers
- Home Inspiration & Decor
- Career
- Creators & Influencers
- Reality TV
Brands like hm.com
Brands that Reddit mentions alongside hm.com, in the same threads and communities.
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Who talks about hm.com on Reddit
Gender and age of the people who mention hm.com, the countries they live in, their jobs, whether a few regulars carry the talk, and the tone of the comments.
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The communities around hm.com
A map of the subreddits where hm.com comes up, grouped by shared members, with mention counts, the audience groups behind them and the topics they cover.
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When hm.com went viral on Reddit
Months when mentions of hm.com jumped far above the usual, and how big each jump was.
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What people ask about hm.com
How many posts about hm.com describe a problem, ask for a recommendation or share a personal story, with the real posts behind each.
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See all of hm.com on Reddit
Mentions through Sep 2026. A mention is a Reddit thread that links to the brand's site or writes its domain. Read from the same data the app runs on. Our research