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r/Substack↗

A place to discuss Substack, the newsletters, and the platform. (No self-promotion)

61k subscribers378 posts / mo in Sep 2026 (incl. <1% by known bots)333 authors / mosince 2019

r/Substack has 61k members (+67% over the last 12 months). It gets about 378 posts a month from 333 people. Top topics: Subscribers Celebrations, YouTube Subscribers and Book Marketing.

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Size and growth

How r/Substack has grown

r/Substack

Subscriber growth

Subscribers over time

+67%in 12 months · +10% in 3 months · +2.3% in 1 month
Oct 202660k
Growing60k subscribers
Data since Aug 2019Live · through Oct 2026
r/Substack

Monthly activity

Posts, comments and authors per month

−11%vs Sep 2025 · −24% last 3 months vs the 3 before
Sep 2026378
QuieterPeaked at 1.1k in Mar 2026
Sep 2026: incl. <1% by known botsData through Sep 2026 · October usually lands mid-November

What people talk about

Topics and brands on r/Substack

Top topics

Share of the subreddit's posts

  1. Subscribers Celebrations1.3%
  2. YouTube Subscribers0.8%
  3. Book Marketing0.7%
  4. YouTube Growth0.5%
  5. Subscribers Milestones0.4%

Brands people mention

Most-mentioned brands and sites, last 12 months

  1. Medium
  2. beehiiv
  3. ghost.org
  4. arXiv.org e-Print archive
  5. Notion

The full report

Everything else about r/Substack

Posting rules and account requirements, how often posts get removed, who writes here (age, gender, countries), what people ask for, how they talk, and related subreddits — all in the full report.

Posts and activity for Sep 2026. Members from Reddit's subscriber counts. Read from the same data the app runs on. Our research