Data study
Reddit users by country: where Redditors say they live
How far does this result depend on how users interpret the wording of “where do you live”?
By Dmytro Krutytskyi, KissMyPost ResearchPublished Data through September 202610 min read
Here’s the Reddit 8-K for Q3 2026, showing that the US represents 38.9% of daily active uniques (signed-in plus signed-out visitors; lurkers are counted too), as calculated by the author. If you count only signed-in daily users, then the US represents 43.7%.
Find subreddits like yours
Name a subreddit you know and get the communities whose posts cover the same topics, filtered by who writes there.
Which countries do Reddit users come from?
In September 2026, the countries immediately after the US, among people who named their home country in a post, were the UK, Canada, Australia, and Germany. Obviously this method will pick up some countries better than others.
Where do Reddit users live? The obvious answer is a single number: the percentage of Americans.
I picked out authors who said something like “I live in” or “here in” followed by a place. I followed where those authors say they are. I also checked how much that changes when I tweak my rules for what I read.
What percentage of Reddit users are American?
Here’s the results for the Reddit Q3 2026 8-K, which says that 38.9% of the site’s daily active uniques are in the US. The share is my own calculation, the source release only gives the actual counts, not the percentages. The counts include both logged-in and logged-out users, including lurkers. If I only look at logged-in daily users, the US share goes up to 43.7%; I calculate it the same way. Statista says 48.5% of reddit.com desktop traffic came from the US, for the half-year ending March 2024.
The computed figures answer a more narrow question, so I report all three here. The base of all three is the authors who named their country of residence, and the result is the share of those authors who reside in the US. Count an author as residing in the US if they named either a US state or city, resulting in 59%. Count an author only if they named the country, resulting in 37%; this is the identical treatment for every one of the 50 countries on the list. Keep only those signals that the method judges to be strong, resulting in 27%. All three shares refer to September 2026.
This is a small group, only 3.7% to 12.6% of active authors on Reddit in September 2026, depending on which of the three rules you choose to apply.
They are not estimates of the share of Americans among Reddit users, but rather three numbers. The three rules are not equivalent. Rule A reads the names of US states and cities, while for the other 49 countries it only reads the country name. So Americans are treated differently on purpose.
Source: KissMyPost analysis of public Reddit posts and comments. Authors with a country: 2,691,853 (rule A), 1,814,815 (rule B) and 787,102 (rule C) of 21,435,958 authors active in September 2026, known bots excluded. Reddit's count: percentages calculated from the table in Reddit's results for the third quarter of 2026, filed with the SEC on Form 8-K on October 29, 2026. Intervals, which cover random error only, are in the CSV.
It could be an unmeasured guess: Americans don’t often say that they’re in the US; instead they’ll name a state or city, which only rule A does credit. But then you have rule B, which gives 37%, compared to 38.9% for the number of unique Redditors each day. That’s probably just coincidence – the populations aren’t exactly the same, nor the time window, and there’s no cross-check between them.
The question of whether the share of Americans is shrinking, the data can’t really answer.
Outside the US: the UK, Canada, Australia, Germany
If you leave the US out of the equation, the rankings are similar across rules, though not exactly the same. Again, the same four countries are at the top under all three rules: the UK, Canada, Australia, and Germany.
Under rule A, the UK (19.0%) and Canada (15.5%) are the most common countries of residence among non-US authors who gave a country, followed by Australia (7.8%) and Germany (7.7%), which are roughly tied behind them. India is the fifth most common country of residence (4.4%), under rule A, for September 2026.
But if you change the rule from A to, say, C, then the top ranks change: the UK and Canada tie, and the Netherlands overtakes India. Here are the 15 highest entries:
Source: KissMyPost analysis of public Reddit posts and comments. Non-US authors with a country: 1,101,334 (rule A), 1,145,683 (rule B), 576,114 (rule C), September 2026. Lines on rule A: intervals, random error only. Rule B is in the table below.
| Country | Authors (rule A) | Share, rule A | Share, rule B | Share, rule C |
|---|---|---|---|---|
| United Kingdom | 209,620 | 19.0% | 18.9% | 17.5% |
| Canada | 170,692 | 15.5% | 15.4% | 17.6% |
| Australia | 86,263 | 7.8% | 7.7% | 7.9% |
| Germany | 85,249 | 7.7% | 7.7% | 7.3% |
| India | 48,555 | 4.4% | 4.3% | 3.3% |
| Netherlands | 38,057 | 3.5% | 3.4% | 4.1% |
| Brazil | 31,663 | 2.9% | 2.8% | 2.8% |
| Japan | 29,167 | 2.6% | 2.9% | 2.1% |
| France | 28,067 | 2.5% | 2.6% | 2.8% |
| Italy | 25,297 | 2.3% | 2.3% | 2.3% |
| Sweden | 23,541 | 2.1% | 2.1% | 2.5% |
| Ireland | 22,466 | 2.0% | 2.0% | 1.9% |
| Spain | 21,993 | 2.0% | 2.1% | 2.0% |
| Philippines | 21,809 | 2.0% | 2.0% | 1.4% |
| Mexico | 14,882 | 1.4% | 1.5% | 1.3% |
Share of authors with a non-US country under each rule. Intervals are in the CSV.
Try itSubreddits where the people who write are from the country you pick: Find Subs
Outside of the US, the first two rules almost inherently agree, because each one reads only the country’s name.
But I have to offer a word of caution about who is in this data and who isn’t, and the method doesn’t cover all ground evenly. A check of the national subreddits suggests there might be fewer authors from Latin America, India, the Philippines etc. relative to their share in the data from countries like the UK, Canada, Australia and Northern Europe.
How the India share changed since 2020
India was the only non-US country I followed up. Its share has risen under every country-assignment method I tried, from September 2020 to September 2026. (The denominator here is non-US authors who state their country of residence.) The three variants of rule B keep the UK and Canada in their order, while rule C levels them. In September 2026, India’s share is between 1.2× and 1.8× as large as in September 2020. The ratio depends on how the countries are assigned. Under rule A, India’s share was 2.9% in September 2020 and 4.4% in September 2026.
I didn’t trust the simple version of this approach. An author could be active in 2020, but that country could come from a comment they wrote in 2025. So I reran India under rule B, but with three alternative setups: look only at each author’s writing from each September; or look only at the last 24 months of each author’s writing; or look only at authors who never named a second country, and here are the results.
Source: KissMyPost analysis of public Reddit posts and comments. Rule B. Non-US authors with a country in September 2026: 669,634 (24-month window), 1,145,683 (up to each September), 987,621 (one-country authors). September of each year from 2020 to 2026.
All three lines end up higher, but they rise unevenly. India, where I only took posts written by each September, is almost flat between 2021 and 2023, then rises. It’s about 1.2× the size under rule C, and about 1.8× with the 24-month window. Whether these differences are real or not, I haven’t tested.
But starting one year sooner makes the rise appear larger, under every approach I’ve tried. I don’t know why this is. Whether there are more Indian authors, or whether more Indian authors have started to include their location in their posts, both would look like this in the data.
How much of each national subreddit the method can see
I also tested this method on 30 national subreddits, and asked how many active users it finds in each country. (For this, I gathered everyone who’d posted or commented in September 2026. Then I counted how many of them the method placed in the country of the subreddit they were in.)
In September 2026, the method assigned 39.7% of active authors in r/unitedkingdom to the UK. The German forum r/de is just behind, at 36.2%. But r/france and r/polska are both at most half that number.
In September 2026, four Spanish-language Latin American subreddits all had fewer than one in eight active authors placed domestically. For r/colombia, it was 7.2%, under a fifth of the UK rate. Even English isn’t any kind of guarantee: r/india had only 12.5% placed in India (about a third of the UK rate), and r/philippines looks similar.
Here's every subreddit I checked:
Source: KissMyPost analysis of public Reddit posts and comments. Active authors: anyone who posted or commented in the subreddit in September 2026, known bots excluded; from 851 (r/es) to 33,874 (r/unitedkingdom). Rule A.
| Subreddit | Main language | Active authors | Placed in own country | Placed in any country | Placed in the US | Own country vs. r/unitedkingdom |
|---|---|---|---|---|---|---|
| r/unitedkingdom | English | 33,874 | 39.7% | 54.2% | 6.4% | 1.00 |
| r/canada | English | 28,625 | 39.6% | 54.3% | 9.9% | 1.00 |
| r/philippines | English | 22,574 | 13.3% | 22.8% | 4.5% | 0.34 |
| r/newzealand | English | 21,423 | 20.5% | 33.6% | 4.4% | 0.52 |
| r/ireland | English | 20,351 | 28.6% | 47.1% | 6.8% | 0.72 |
| r/australia | English | 17,923 | 41.0% | 51.7% | 4.7% | 1.03 |
| r/india | English | 14,297 | 12.5% | 27.4% | 7.9% | 0.31 |
| r/singapore | English | 9,502 | 18.1% | 27.2% | 3.4% | 0.46 |
| r/southafrica | English | 3,543 | 20.7% | 32.4% | 4.4% | 0.52 |
| r/sweden | Swedish | 24,191 | 30.2% | 35.9% | 2.1% | 0.76 |
| r/mexico | Spanish | 23,171 | 9.6% | 20.7% | 8.1% | 0.24 |
| r/brasil | Portuguese | 19,156 | 21.2% | 26.4% | 2.1% | 0.53 |
| r/polska | Polish | 15,730 | 15.8% | 22.8% | 1.9% | 0.40 |
| r/france | French | 14,938 | 19.3% | 28.5% | 2.7% | 0.49 |
| r/argentina | Spanish | 14,404 | 11.2% | 17.3% | 2.0% | 0.28 |
| r/norge | Norwegian | 14,239 | 29.2% | 34.3% | 1.9% | 0.74 |
| r/denmark | Danish | 13,277 | 25.5% | 31.5% | 2.2% | 0.64 |
| r/chile | Spanish | 12,835 | 9.6% | 13.5% | 1.6% | 0.24 |
| r/austria | German | 12,268 | 16.2% | 26.0% | 2.4% | 0.41 |
| r/de | German | 11,762 | 36.2% | 44.6% | 3.2% | 0.91 |
| r/suomi | Finnish | 11,194 | 29.0% | 33.1% | 1.7% | 0.73 |
| r/thenetherlands | Dutch | 10,286 | 34.0% | 42.0% | 3.1% | 0.86 |
| r/portugal | Portuguese | 9,487 | 16.4% | 23.4% | 1.6% | 0.41 |
| r/romania | Romanian | 8,354 | 10.0% | 17.9% | 2.1% | 0.25 |
| r/belgium | Mixed | 8,290 | 30.9% | 39.7% | 2.9% | 0.78 |
| r/italy | Italian | 8,153 | 26.0% | 34.8% | 2.6% | 0.66 |
| r/colombia | Spanish | 7,834 | 7.2% | 16.1% | 4.5% | 0.18 |
| r/turkey | Turkish | 6,606 | 12.7% | 23.4% | 3.5% | 0.32 |
| r/switzerland | Mixed | 6,330 | 32.0% | 46.9% | 6.5% | 0.80 |
| r/es | Spanish | 851 | 22.3% | 29.5% | 2.7% | 0.56 |
Rule A. The last column divides each subreddit's own-country share by r/unitedkingdom's.
Try itCountry, age, gender and jobs across a whole set of subreddits: Audiences
r/mexico, the method put 8.1% of its active authors in the US for September 2026. Language might be part of the reason, but there are other possibilities that this study can’t measure. These subreddits may also be popular with people living in other countries. The low share could mean either unreadable posts or authors who don’t actually live in the country, and this check can’t tell you which is more likely.
Only 50 countries are included. Only people who write in English and state where they live are counted. The UK, Canada, Australia and Germany rank highest among non-US countries, under all three rules tested. The method finds some countries better than others, so this isn’t a census of Redditors. If you see any lone number for the American share of Reddit’s authors, ask yourself: which of these rules led to it?
Corrections: contact me; each fix gets a dated note on this page.
If you have any questions about what Reddit users look like, let me know, because I’ll be querying the data again soon. Age and gender by subreddit were also checked, for more than just country-level demographics.
What this data can't tell you
| Limit | What it means |
|---|---|
| Who is counted | Authors who say where they live: 12.6% of September 2026 authors under the broadest rule. Not all Redditors, not readers. Reddit's daily active uniques count visitors, not authors, and Statista's traffic figure counts desktop visits, so both include readers and neither confirms these numbers. |
| Countries | 50 countries only. Authors from anywhere else, such as Pakistan or Bangladesh, are in neither the count nor the total, which pushes every listed share up. |
| Language | English phrases such as "I live in". People who say where they live in another language are mostly invisible. |
| Regions | Rule A reads US states and cities. No rule reads regions and cities for the other 49 countries, so the rules treat Americans differently. |
| One country per author | Taken from everything an author ever wrote, so a move abroad is never tracked. Coverage falls from 21.7% of active authors in 2019 to 12.6% in 2026, and the direction of the US share flips with the way countries are assigned. Coverage also falls on an equal 24-month window; the cause is not measured. No claim about the US share over time. |
| Who names a country | Americans may name their country less often (not measured), which would push the true US share up under every rule; the 50-country limit pushes it down. The true share could sit outside all three numbers. |
| Typical authors | Expats and migrants may be over-represented (not measured). The US city list includes names like Richmond and Durham that exist in the UK too, a tilt toward the US of unknown size. |
| Accuracy check | Rule A: snippets supported the assigned country about 90.6% of the time in a check of 200 authors (100 strong, 100 medium signals), weighted to the earlier frame they came from, not to September 2026; 6 undecidable cases left out. Strong signals about 98.0%, medium about 82.1%. Not repeated for rules B and C or split by country. |
| Intervals | The CSV intervals capture random error only, treat authors as independent and leave out assignment error. The larger spread across the three rules is systematic and no interval covers it. |
| India and national subreddits | India's rise shows up under every way of assigning countries; it shows the pattern, not why. Subreddit counts include authors who wrote they live elsewhere (r/india, r/mexico), so a low share could mean language, non-residents or both; neither is measured. r/es has 851 active authors. |
| Bots and missed wording | Known bots (high and medium confidence) and deleted accounts excluded. Lower-confidence bots kept, effect untested. Authors who write where they live in a way the rules miss are not measured. |
Method
| Step | What was done |
|---|---|
| Data | Everyone with at least one post or comment on Reddit in September 2026: 21,435,958 authors, with accounts on KissMyPost's list of known bots (high and medium confidence) and deleted accounts left out. Yearly series use September of each year, from 2019 for the US share and from 2020 for India. |
| Country signal | Statements about where the author lives, in anything they wrote: "I live in", "here in", "based in" followed by a place. Negation, trips and past tense filtered out. Signals weighted; the country with the highest total wins; ties broken by a fixed hash. |
| Rule A | US state or city counts as the US. 2,691,853 authors assigned in September 2026. |
| Rule B | Country names only, the same way for all 50 countries. 1,814,815 authors. |
| Rule C | Only rule B's strong signals. 787,102 authors. |
| Extra runs | Rule B for India and the US trend, three more ways: signals up to each September only, only the 24 months before it, only authors whose signals all point to one country. |
| Intervals | Bootstrap intervals over identified authors (95% confidence) in the CSV files. Text shares rounded, the US share to whole percents. |
| Accuracy audit | 200 authors under rule A, run on October 24, 2026: 100 strong, 100 medium signals, drawn from an earlier frame of authors and weighted back to it. Two independent judges read up to four snippets per assignment; a third settled disagreements; labels not read by the author. Supported: 90.6% (86.4 to 94.7, 95% confidence), 6 undecidable cases left out. |
| US share, rule B | 39.6% in 2019 to 36.9% in 2026 with all-time signals; 33.7% to 36.9% with signals up to each September. Hence no US trend reported. |
| Comparisons | No correction for the number of comparisons. Ahead, more, fewer only where intervals do not overlap. |
| Stage | What |
|---|---|
| Planned | The September series from 2019. |
| Found | The US share depends on the rules. It showed up when September 2026 was run under all three rules before the plan was written, so the three rules and the hypothesis below were set after that first look. |
| Hypothesis | The country mix outside the US holds its shape across rules: the top five, no share moving more than three points. |
| Result | Did not hold. The top four stayed; rule C puts the UK and Canada level and the Netherlands ahead of India. |
| Added after first results | India (not in the plan). How much of each national subreddit the method can see. Three extra ways of assigning countries: the US trend changes direction, the India rise does not. The India series starts in 2020, a year later than planned. |
| Thin history | The earliest year under the up-to-each-September and 24-month ways rests on a thin history. |
Conflict of interest: KissMyPost makes Reddit research tools. Funding: none.
Questions people ask (FAQ)
Among authors who say where they live, which country has the most Reddit users after the US?
A and B show UK in the lead. In A, US states and cities are folded into the US entry, while in B only country names appear.
The data
Fourteen CSV files come with this article: the top 15 countries outside the US under three rules, the 30 national subreddits, the US share by year under each rule and assignment, India's share by year, and coverage by year. Shares are fractions of one, most with intervals. None of the files contain post text or usernames. License: CC BY 4.0; credit KissMyPost, link to this page.
- CSVTop 15 countries outside the USShare of non-US authors with a country, September 2026: rule A with intervals, rules B and C.
- CSVNational subredditsActive authors in each national subreddit and the share placed in its own country, in any country and in the US.
- CSVUS share by year, rule ASeptember of each year, with intervals.
- CSVUS share by year, rule BSeptember of each year, all-time signals, with intervals.
- CSVUS share by year, rule CSeptember of each year, with intervals.
- CSVUS share by year, rule B, signals up to each SeptemberOnly signals written up to the month measured.
- CSVUS share by year, rule B, 24-month windowOnly signals from the 24 months to the month measured.
- CSVUS share by year, rule B, one-country authorsOnly authors whose signals all point to one country.
- CSVIndia share by year, signals up to each SeptemberIndia's share of non-US authors with a country, rule B.
- CSVIndia share by year, 24-month windowIndia's share of non-US authors with a country, rule B.
- CSVIndia share by year, one-country authorsIndia's share of non-US authors with a country, rule B.
- CSVCoverage by year, rule AShare of active authors with a country, September of each year.
- CSVCoverage by year, rule B, signals up to each SeptemberShare of active authors with a country, September of each year.
- CSVCoverage by year, rule B, 24-month windowShare of active authors with a country, September of each year.
- PNGMain chart (PNG)The US share under three rules next to Reddit's own count, as an image.
Zenodo DOI: https://doi.org/10.5281/zenodo.24142012
Find subreddits like yours
Name a subreddit you know and get the communities whose posts cover the same topics, filtered by who writes there.
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About the data
KissMyPost is a Reddit analytics tool: it reads a subreddit's history (posts, comments, removals, rules) and tells you when to post, what format works and who writes there. This study uses the same data: public Reddit posts and comments back to 2005.
What KissMyPost does
About the author
Dmytro Krutytskyi is the founder of KissMyPost, a Reddit analytics tool. He studies what online communities talk about, who writes in them and how audiences overlap, and writes up what the data shows here, with the method and the numbers. Questions about the data, or need a cut we didn't publish? Write to him directly.
Cite this study
Krutytskyi, D. (2026). Reddit users by country: where Redditors say they live. KissMyPost Research. https://kissmypost.com/research/reddit-users-by-country
Data: Krutytskyi, D. (2026). Reddit users by country: self-stated country of residence of Reddit authors, 2019-2026 [Data set]. Zenodo. https://doi.org/10.5281/zenodo.24142012